The purpose of this Golden LEAF grant is to provide a third year of support to devise and implement a comprehensive strategy to measurably and sustainably increase the demand for and consumption of NC sweet potatoes. Objectives for the third year of this project are as follows: (1) complete test marketing for a minimum of 5 value-added sweet potato products; (2) evaluate progress and expand distribution as warranted; (3) assist product manufacturers in engineering products with NC sweet potatoes; and, (4) provide assistance with applications and technical problem solving.
